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On Purpose Leadership - Home
Helping people, organizations and communities in the effective pursuit of purpose without compromise of core values

On Purpose Leadership is an active participant in the Green Stem Pledge program supported by Tourism Saskatoon - an environmental sustainability initiative supporting smarter business practices and the community of Saskatoon.


The Growth Curve Business X-Ray

On Purpose Leadership and our partners (TTI and Growth Curve Institute) focus on creating effective solutions for the difficulties and challenges that obstruct or damage the natural growth of commercial enterprises.

Our approach and solutions are based on conducting an ongoing national research study over the past 15 years, focused on attempting to understand and decipher the patterns, the behavior, and the characteristics of growth in small to mid-size enterprises.

Having researched over 750 CEOs in 35 different industries, it became increasingly evident to James Fisher, author of Navigating The Growth Curve, that there had to be a formular for understanding and effectively managing sustainable growth year after year in small to mid-size companies.

Working with On Purpose Leadership, you will have the opportunity to identify the needs of your company as it grows and learn the secrets to growth that hundreds of CEOs have been practicing for years.

The Seven Stages of Enterprise Growth

The 7 Stages of Growth is an enterprise growth model designed to help business owners Diagnose, Predict, and Solve the challenges associated with growing companies.

Successful Growth Companies are companies that continue to grow amidst the powerful, chaotic forces of expansion and change. They are light, agile, and intelligent entities that have overthrown the old model of 'business as a machine' and have flourished because they value growing people, growing processes, and growing revenue/profit.

Key Elements of The Growth Curve:

  • The program involves conducting what we call a Growth Curve X-Ray that helps to Diagnose, Predict, and Solve Challenges growing companies face.
  • There are Seven Stages of growth which have been identified, largely organized by number of employees but refers most to stage of maturity of the enterprise.
  • There are three Gates/Portals of Company Focus (Revenue/Profit, People, Process) which are crucial to success.
  • There are 27 Challenges which are faced by growing companies and at each of the seven stages different challenges are more prominent for the company.
  • Successful organizational leaders are found to be unique by their deep commitment to:
    • Being personally accountable by increasing their awareness of how they impact their organization’s behavior and performance.
    • Being personally adaptable by increasing their awareness of exactly what their organization needs from them as its leader. 

The 7 Stages of Growth:

  1. Stage One - Start Up
  2. Stage Two - Ramp Up
  3. Stage Three - Delegation
  4. Stage Four - Professional
  5. Stage Five - Integration
  6. Stage Six - Strategic
  7. Stage Seven - Visionary

Note: The 7 Stages of Growth are also applicable, with minor adjustments, to the stages of growth for a department or division within a larger enterprise.

The Growth Curve 27 Challenges:

  1. Profits are inadequate to grow the company 
  2. Need for an improved profit design
  3. Customers are migrating away from your products or services
  4. Continual cash flow challenges
  5. Limited capital available to grow
  6. Employee turnover
  7. Hiring quality staff
  8. Staff morale and voltage challenges
  9. Need for a flexible planning model
  10. Need to have better staff buy-in
  11. Project management and resource coordination challenges
  12. Leadership/staff communication gap
  13. New staff orientation
  14. Staff training
  15. Unclear values throughout the organization
  16. Dealing with the cost of lost expertise or knowledge when employees leave
  17. Chaotic periods destabilize company
  18. Organization needs to understand how the company will grow in the future
  19. Impact that staff satisfaction has on the company's profitability
  20. Company culture is generally resistant to change
  21. The marketplace and your customers change too quickly
  22. Difficulty forecasting problem areas before they surface
  23. Difficulty diagnosing the real problems or obstacles to growth
  24. Too slow getting new products/services to market
  25. Not able to quickly get systems and procedures in place as company grows
  26. Weak product/service development and differentiation in market
  27. Challenge expanding sales